Samsung phone sales increased to
73 percent from its 2010 sales, while HTC decreased to 26 percent. Now, that’s
a big leap from Samsung, considering HTC smartphones were a trend, following
Apple’s iPhone, just a year ago. But thanks to Samsung’s Galaxy S smartphone
and Galaxy Tab, the company is now having an increased profit and definitely
higher sales this year. (source here)
This only proves that users
change their preferences; from a more good looking phone to a more usable
phone. HTC phones are better known for their great phone designs, and touch
sense UI, which users prefer first before looking into the actual features of a
phone. On the other hand, Samsung phones prefer not to focus more on the phone
design – just a black and silver combination with some buttons, but more on to
the usability – from speed to simple UI design.
Whether design or usability,
still both companies create top notch smartphones that can compete with Apple’s
iPhone. Maybe HTC should have fix underlying issues with their smartphones (as
I have searched through forums, some users complain about their HTC handsets),
in order to win over Samsung this year.
